Saturday, February 23, 2008

About Me

I’ve worked in the internet/tech-business since 1996, but always for someone else. Working in online startups has been fun, and I can’t say I didn’t learn a lot, but there’s nothing as rewarding and as exciting as working for yourself, on projects of your choosing.

I’ve owned and operated more than two dozen different web sites over the years. Most died within 6 months. A rare few, however, have been moderately successful. This blog is where I share my trials and triumphs in the management and monetization of those successful web sites. I will share my best, time-proved methods for generating online revenue, and hopefully learn a couple of new tricks along the way.

Unlike many other “make money online” blogs, I’m not going to fill your pretty little heads with inflated numbers and insanely-high expectations. The reality is, no one makes $95,718 a month as a “beach bum.” No one pulls in 7-figure salaries just by dropping a few adsense codes into a moderately-trafficked web site. Anyone who promises you this is a scam-artist, plain and simple. (Ask yourself, “If they’re really making $100k a month… why are they trying to sell me an eBook for fifteen bucks?”)

My reality, as of early 2008, is this:

- I’m thirty years old
- I’m married, with no kids
- I have a full-time, salaried job in the Internet industry
- I manage 4 medium-sized web sites, and a handful of smaller ones, in my spare time
- I make roughly $4,000-$5,000 per month from online advertising on these sites

My goal is to increase that monthly revenue by a factor of 3, so that I’m consistently pulling in $12,000 - $15,000 a month via mostly Passive Income. Can I do it? You’ll just have to keep reading. ;-)